Apple loses trademark challenge against Wapple

Mobile web technology provider Wapple has won its battle with Apple after the UK Intellectual Property Office ruled in favour of Wapple keeping its trademark. Since 2007, Apple has challenged Wapple's trademark application of 2006 and claimed that Wapple was trading off its brand and name. The name 'Wapple', derived from the acronym WAP (Wireless Application Protocol), was created by founders Rich Holdsworth and Anne Thomas in 2003. Wapple COO Anne Thomas said that it was extremely pleased with the ruling.