0
Mobile & Wireless

ASA criticises O2 UK for 'misleading' iPhone 5 claims

Wednesday 12 December 2012 | 15:37 CET | News
The UK Advertising Standards Authority (ASA) has upheld complaints about claims on the O2 UK website relating to deliveries of the new iPhone 5. The FAQ section said that customers pre-ordering by 16.00 hours on the day before launch would have their phone delivered on launch day. Six complainants, five of whom had pre-ordered the iPhone 5 and had not received it on launch day, challenged whether this claim was misleading. The ASA ruled that the O2 website did not make the distinction between Pre Orders and Standard Orders clear to consumers.

Categories: Mobile & Wireless
Companies: O2 UK
Countries: United Kingdom
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.






Vodafone spends most on mobile phone advertisements (30% of gross spendings)
Netherlands  |  2014 Q1, Q2, Q3

Calendar   /   Industry Events

31 Oct TDC Q3 2014
31 Oct Sony fiscal Q2
31 Oct KDDI fiscal Q2
31 Oct NTT Docomo fiscal Q2
31 Oct HTC Q3 2014
31 Oct Ntelos Q3 2014
03 Nov Redline Communications Q3 2014
03 Nov Crexendo Q3 2014
03 Nov AIS Q3 2014
03 Nov Sprint Q3 2014
03 Nov TelecityGroup Q2 FY2014/15
03 Nov Earthlink Q3 2014
03 Nov Ruckus Wireless Q3 2014
03 Nov DSP Group Q3 2014
03 Nov MVNO Networking Congress
03 Nov RAN World
04 Nov Frontier Communications Q3 2014
04 Nov Com Hem Q3 2014
04 Nov Softbank fiscal Q2
04 Nov Motorola Solutions Q3 2014
04 Nov DISH Network Q3 2014
04 Nov IP Packet Optical Convergence
04 Nov TV Connect MENA
04 Nov CEM World Congress
05 Nov Sierra Wireless Q3 2014
05 Nov Level 3 Q3 2014
05 Nov Fairpoint Communications Q3 2014
05 Nov Liberty Global Q3 2014
05 Nov AVG Technologies Q3 2014
05 Nov Ixia Q3 2014
::: More Calendar Items