LatAm to hit 116.8 mln mobile social network users by 2015

Mobile devices will become the platform of choice for accessing social networking sites in Latin America, according to a study by Pyramid Research. The study also indicates that, if the mobile social network market continues to develop at the same pace, Latin America can achieve 116.8 million mobile social network users by 2015. The study further shows that Latin America has an extremely high penetration of social network users, with 96 percent of the online population accessing some social network in the region. This figure is forecast to grow to about 98 percent, or 229.1 million users in 2015.