MasterCard, VimpelCom partner on mobile money
MasterCard and VimpelCom announced a strategic partnership on mobile payment products at the Mobile World Congress. Under the terms of their agreement, the two parties will provide payment services to VimpelCom's 212 million banked or underserved customers in 18 countries using MasterCard's mobile payments technology and products and VimpelCom's globally integrated telecommunications services. While key markets have been identified for the roll out of mobile money services, a prepaid programme in Italy for Wind Italy's customers, in partnership with CartaLis Italy, will be the first programme to launch in 2013. Further country and market deployments will leverage the full range of both companies' complementary product suites.
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