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General

Pizza Station builds a network

Thursday 2 August 2001 | 00:00 CET | News
While telcos may be concerned with implementing their 3G networks, a pizza chain is building a 4G network. Pizza Station's latest incentive is "Buy a pizza and get free wireless broadband". Pizza Station has in place multiple channels of marketing, including Wireless Application Protocol and the Internet to distribute its products. However unreliable infrastructure is causing problems. Instead of complaining the firm has decided to rollout a nationwide network which is based on wireless LAN and uses the unlicensed frequencies of 2.4 and 5.7 gigahertz to provide connectivity speeds of up to 4.5 megabits per second. "Anyone who buys Pizza Station's products is entitled to the free broadband," said Sheikh Hisham Belwael, Pizza Station Global Corp's COO.

Categories: General
Countries: Malaysia
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