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Mobile & Wireless

Smartphone penetration at 27% in Malaysia - survey

Wednesday 9 May 2012 | 03:21 CET | News
The smartphone penetration rate in Malaysia has increased to 27 percent in Q1. Furthermore, 58 percent Malaysian mobile users are likely to upgrade their phones in the next six months and 79 percent of these plan to buy a smartphone, Bernama writes citing a Nielsen report. The study also pointed to the growing importance of applications as a key selection criteria for users when purchasing a smartphone as more than 35 percent of respondents said that a wide choice of apps carried the most weight in their choice of model.

Categories: Mobile & Wireless
Countries: Malaysia
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