Virgin Mobile plans to launch operations in Mexico and Brazil this year. According to a Telefonica Mexico statement, Virgin Mobile has already started to expand its business structure in Mexico with a focus on sales, marketing and customer service. Virgin will start to commercially provide its mobile services in Mexico over the next few months, once it receives approval from telecoms regulator Ifetel, said Virgin Group founder and CEO Richard Branson.
Virgin Mobile will provide its MVNO service in Mexico using the Telefonica network. Back in November 2013, Virgin Mobile signed an agreement to purchase network capacity from Telefonica Mexico.
On 23 January, Virgin Mobile Brazil requested an MVNO licence from telecoms regulator Anatel and is awaiting regulatory approval for its services launch in the South American country. Virgin has already signed a partnership agreement with Vivo, and will provide its MVNO services using the Telefonica/Vivo network.
Across Latin America, Virgin provides MVNO services in Chile, Colombia.
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