Brazilian mobile telephony operator Vivo has launched its IPTV service on the local market. Vivo provides the service via its fiber-optic network. Vivo uses Microsoft's Mediaroom platform for its IPTV service, Teletime reports, citing Roberto de la Piazza, director of fiber and TV platforms at Telefonica/Vivo.
The service is currently in a pre-commercial phase until the end of 2012. Vivo will migrate its existing 5,000 pay-TV service users from the Alcatel-Lucent platform to the Microsoft Mediaroom technology. Cisco has been selected to provide the set-top-boxes, while Ericsson serves as platform integrator. Starting 2013, Vivo IPTV service subscribers will be able to use their XBox videogame console as set-top-box for access to pay-TV services. Vivo also plans to introduce various applications for its IPTV platform users. Vivo’s IPTV service will be commercially rolled out in the Sao Paulo area, to be later expanded across Brazil. The operator plans to terminate its MMDS service by early next year, and possibly transfer these subscribers to other platforms.
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