80% of Brazilian households watch video on demand

Friday 29 November 2019 | 14:54 CET | News
A study by Business Bureau (BB) has revealed that eight out of ten Brazilian households watch video on demand. Significantly, 81 percent of viewers consider the number of titles available as one of the most relevant points of VoD platforms. From this point of view, Claro's Now leads the ranking for total available content with 64,597 items, followed by Globoplay (33,803), Netflix (33,700), Globosat Play (29,441) and Vivo Play (21,315).

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Categories: Broadcast & Satellite
Companies: Claro / Netflix / Oi / Sky / Vivo
Countries: Brazil
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