Alibaba kicks off 11.11 shopping festival

Wednesday 20 October 2021 | 15:32 CET | News
Alibaba officially kicked off its 13th annual 11.11 Global Shopping Festival with an emphasis on sustainability and inclusiveness. This year marks the largest festival to date, with a record 290,000 brands participating. Tmall is offering more than 14 million deals to over 900 million consumers in China. The festival will once again have two sales windows – the first will be from 1 to 3 November, and the second will be on 11 November, on the day of the main event. 

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Categories: Internet
Companies: Alibaba / Taobao
Countries: China
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