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Wireless

AT&T trials connected coolers with Red Bull

Tuesday 23 February 2016 | 09:54 CET | News
AT&T has announced a proof of concept IoT trial to give Red Bull near real time information on cooler performance data, cooler location, shopper frequency and insight into specific sales activity. A fleet of connected Red Bull coolers would eliminate the need to physically check the status of each unit. AT&T and Red Bull ultimately expect to roll out a solution to all Red Bull coolers and markets. Red Bull plans to use the AT&T Global Sim, AT&T Control Center platform, and AT&T IoT services.

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Categories: Mobile & Wireless
Countries: World
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