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BBC considering expansion of Italian TV presence - report

Friday 21 March 2014 | 11:39 CET | News
The BBC is drawing up plans to expand its presence on Italian TV via the launch of its BBC Lifestyle and CBeebies channels on DTT, reports Italia Oggi. The broadcaster is considering the possibility of adding the channels to the Premium pay-TV platform of commercial broadcaster Mediaset or, depending on advertising revenues, launching them on a free-to-air basis on DTT. The BBC currently offers its BBC World News channel on the DTT (Tivu) and DTH (Tivusat) free-to-air platforms, and its BBC Knowledge channel is available to Mediaset Premium subscribers. According to the report, BBC Worldwide

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Categories: Broadcast & Satellite
Companies: BBC / Mediaset / Tivu / TivuSat
Countries: Italy
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