BBC, ITV to introduce BritBox streaming service to US

Wednesday 14 December 2016 | 10:46 CET | News

BBC Worldwide and ITV are planning to introduce BritBox, an ad-free subscription video-on-demand (SVoD) service, to the US in the first quarter. AMC Networks, which has a joint venture with BBC Worldwide for cable channel BBC America, has invested in BritBox with a non-voting minority interest. BBC Worldwide and ITV share an equal majority stake in the joint venture.

The BritBox streaming service will provide a comprehensive SVoD collection of British content and be available on responsive web, mobile (iOS and Android), Roku, AppleTV and Chromecast at launch. BBC and ITV said they plan to launch the service in other international markets at a later date. Pricing for the service will be disclosed at launch.

The new service will feature drama premieres not yet seen in the US, including New Blood, from novelist Anthony Horowitz, Tutankhamun, The Moonstone, and In The Dark, from Danny Brocklehurst. It will also give season premieres of drama series such as Cold Feet and Silent Witness. With the 'Now'  category, soaps and series will be available from 24 hours after their UK broadcast, including Eastenders, Emmerdale and Holby City. The British classics collection will include Brideshead Revisited, Pride and Prejudice, and Upstairs Downstairs; political thriller State of Play;  murder mystery series Inspector Morse and Rosemary and Thyme, plus sitcoms Keeping Up Appearances, Fawlty Towers and others.

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