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General

Bigben Interactive signs Dreamcast deal with Sega

Thursday 12 April 2001 | 00:00 CET | News
Bigben Interactive (Lesquin, France), independent manufacturer and distributor of video games console accessories, has signed an agreement with Sega (Japan) to become the exclusive distributor of Dreamcast consoles, software and accessories in Europe. Europe already has an installed Dreamcast base of 1.2 mil units, with Sega set to launch over 100 new games for the console shortly. The contract will generate revenue of around FFr330 mil for Bigben in the FY to 31 March 2002, from total sales of FFr1.18 bil, up from FFr706.1 mil in the year-earlier period.

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Categories: General
Countries: France
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