Brightcove taps Iris.TV recommendation engine

Monday 16 May 2016 | 09:23 CET | News
Brightcove is partnering with Iris.TV to license its Adaptive Stream technology for content discovery and recommendations to Brightcove customers. Adaptive Stream enables Brightcove customers to provide their viewers with personalised programming to grow audiences and increase engagement on desktops, in apps, and on the mobile web. Brightcove and Iris.TV have been collaborating for several years to bring media companies and content providers greater capabilities for creating personalised content.

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Categories: Broadcast & Satellite
Companies: Brightcove
Countries: World
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