Cox Media, Magna Global unveil TV marketplace

Friday 5 December 2014 | 21:17 CET | News
Cox Media, the advertising division of Cox Communications, and Magna Global, the media investment unit of IPG Mediabrands, have announced plans to establish the industry's first private programmatic TV marketplace leveraging the AudienceXpress platform. 

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Categories: Broadcast & Satellite
Companies: Cox Communications
Countries: United States
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