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General

DeTe named Germany's second most valuable brand

Wednesday 1 February 2017 | 13:50 CET | News
Deutsche Telekom has a brand value of USD 36.4 billion, making it the second highest ranked brand in Germany, according to the Brand Finance Global 500 ranking. Telekom's valuation for 2017 is 10 percent higher than last year and the highest for any telecommunications brand in Europe. Since Deutsche Telekom relaunched in 2008, its brand value has grown by 309 percent, Deutsche Telekom said in a statement. In the German market, BMW is ranked ahead of Deutsche Telekom, while Mercedes-Benz, VW and Siemens round out the top five.

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Categories: General
Companies: Deutsche Telekom
Countries: Germany
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