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Digita TV ads let viewers order vouchers via remote control

Friday 10 June 2016 | 12:53 CET | News
Digita said it is testing a new television advertising service with R-kioski, part of the Reitan Convenience group and the Sanoma press and media group. Digita will be broadcasting soft drinks adverts on some channels and viewers with a hybrid TV receiver will be able to use their remote control to order a promotional code to redeem at an R-kiosk.

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Categories: Broadcast & Satellite
Companies: Digita
Countries: Finland
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