Egyptian mobile phone sales rise 30% in September

Thursday 16 November 2017 | 09:15 CET | News

Mobile phone sales in Egypt improved significantly in September compared with previous months, reports the Daily News, citing German market research institute GfK. Handset sales rose by 400,000 units to 1.7 million from 1.3 million August. Sales had declined as a result of price hikes after the exchange rate was deregulated last November.

GfK found that total revenue generated from phone sales reached EGP 3 billion, with smartphones accounting for 95 percent of that value, while traditional phones accounted for only 5 percent of the value of sales in September. Smartphones made up 70 percent of the total number of mobile units sold, while conventional phones made up just 30 percent.

According to GfK’s statistics, the market has recovered a large part of its health and sales grew by almost 50 percent compared with February, which saw 1.1 million sales. Samsung continued to lead the market, getting 43 percent of sales in September, compared with 41 percent in August. Samsung has agreed to provide an instalment option over 24 months, without a provider and without interest, in cooperation with major stores Raya, B.Tech, and Mobile Shop. 

Samsung has signed agreements with telecom operators Vodafone, Orange, and Etisalat to provide hire purchase bundled with data.


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