0
General

Footballer David Villa stars in new Orange Spain campaign

Monday 25 January 2016 | 14:17 CET | News
Orange Spain has launched a new institutional ad campaign featuring Spanish footballer David Villa, the first time the operator has featured a celebrity in its advertising. In a statement, the operator said it had decided to focus the campaign around Villa, the current captain of US club New York City FC and Spain's all-time top goalscorer, because of his fame among all sectors of the population, including non-football fans. The aim of the series of TV adverts created by ad agency Leo Burnett and well-known director Daniel Sanchez Arevalo is to advertise the operator's offer under the

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.

Subscriptions

Already registered?



Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Categories: General
Companies: Orange Spain
Countries: Spain
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Related

Orange Spain offers free football until end-August

Published 05 May 2016 15:08 CET | Spain
Orange Spain has followed Telefonica (Movistar) and Vodafone in offering subscribers to its football channels free access until ...

Spanish TV advertising market to rise 6.1% in 2016 - study

Published 05 Feb 2016 14:52 CET | Spain
Spain's TV advertising revenues are set to increase for the second year running in 2016, rising 6.1 percent to EUR 2.06 billion, ...

Telefonica adds beIN Sports channel to Movistar Fusion+

Published 27 Jan 2016 14:25 CET | Spain
Telefonica has added Mediapro's beIN Sports channel for free to the catalogue of its Movistar Fusion+ pay-TV service. All ...

Orange Dive 50 phone launched in Spain for EUR 89

Published 21 Jan 2016 09:54 CET | Spain
Orange has launched its own-brand Dive 50 smartphone in Spain two months after the higher-spec Dive 70. The LTE-enabled Orange ...

Aire Networks acquires Orange Spain mobile assets

Published 18 Jan 2016 10:36 CET | Spain
Spanish mobile network provider Aire Networks has announced its acquisition of the licences in the 2.6 GHz band freed up by ...

Orange Dive 70 phone available in Spain for EUR 155

Published 02 Nov 2015 10:04 CET | Spain
Orange has launched its own-brand Dive 70 smartphone in Spain in an attempt to compete with other popular mid-range offerings ...

Orange Spain unveils budget own-brand Rise 30 smartphone

Published 05 Jun 2015 10:14 CET | Spain
Orange Spain has launched the Orange Rise 30, the latest addition to its catalogue of budget own-brand smartphones manufactured ...

Orange to target younger audience in new branding approach

Published 17 Mar 2015 20:55 CET | France
Orange, a telecom group now present in 29 countries and serving 244 million customers, wants to reinforce the 20-years it has ...

Orange Spain, Huawei launch car Wi-Fi 4G device

Published 16 Feb 2015 11:21 CET | Spain
Orange Spain has launched Car Wi-Fi 4G, a new device that plugs into the car's charger to enable up to ten smartphones, tablets, ...

Orange Spain calls for stricter fibre and pay-TV regulations

Published 26 Jan 2015 15:00 CET | Spain
Orange Spain has waded into the row over the proposal by Spain's communications regulator CNMC to open up Telefonica's fibre ...





Calendar   /   Industry Events

20 Apr Grameenphone Q1 2021
20 Apr Netflix Q1 2021
20 Apr Atos Q1 2021
20 Apr Iridium Communications Q1 2021
20 Apr Apple 'Spring Loaded' event
21 Apr HKBN H1 results
21 Apr Crown Castle Q1 2021
21 Apr Netgear Q1 2021
21 Apr Elisa Q1 2021
21 Apr Orange Belgium Q1 2021
21 Apr Verizon Q1 2021
21 Apr Rogers Communications Q1 2021
21 Apr Comcast Q1 2021
21 Apr Ericsson Q1 2021
21 Apr Vivendi Q1 2021
21 Apr Proximus AGM
22 Apr Tele2 Q1 2021
22 Apr AT&T Q1 2021
22 Apr Orange Q1 2021
22 Apr VeriSign Q1 2021
22 Apr Snap Q1 2021
22 Apr Nordic Entertainment (NENT) Q1
22 Apr Intel Q1 2021
22 Apr FCC meeting
23 Apr Telia Q1 2021
25 Apr Vodafone Qatar Q1
26 Apr SBA Communications Q1 2021
::: More Calendar Items