France sets new rules to use the word 'fibre' in advertising

Monday 28 March 2016 | 08:57 CET | News
The French government published a decree in the official gazette on 25 March setting rules for the use of the word 'fibre' in operators' sales and marketing material. Under the new rules , when advertising states the download speed, it must also indicate the upload speed at the same volume and visibility as the download speed. If the last mile or last metres to the home does not use fibre, advertising must state "except connection to the home". Written advertising must clearly include the wording "The connection to the home is not in optical fibre, but in _____". The decree comes into force

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Categories: Fixed
Companies: Arcep / Free / Numericable-SFR / Orange France
Countries: France
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This article is part of dossier



About time too, I just wish so called 'digitalbritain' would do the same. Even dial up is advertised as 'fibre broadband' as some people connected to the fttc cabinets are classed as having access to it yet can only get dial up. What a superfarce.
chris conder @ 28/3/2016 - 16:18

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