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German use of online ad-blockers drops in Q1 - study

Tuesday 29 May 2018 | 16:58 CET | News
The use of online ad-blockers in Germany decreased during the first quarter of 2018 according to the market research group OVK, a part of the German digital industry association BVDW. The share of online display advertisements blocked on desktops fell during the first quarter to 23.40 percent, down from 24.74 percent during the fourth quarter of 2017.

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Categories: Internet
Companies: BVDW
Countries: Germany
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