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Wireless

Gowex acquires mobile marketing company Ideup

Thursday 11 July 2013 | 08:57 CET | News
Spanish Wi-Fi group Gowex has acquired Ideup, a digital business company that develops and implements mobile marketing services. Ideup will become an integral part of the Gowex Mobile subsidiary. Following the integration of Ideup, multi-screen experiences, user environments, advertising channels and an entire digital universe will be available to Gowex Wi-Fi users. No financial details related to the transaction have been disclosed.

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Categories: Mobile & Wireless
Companies: Gowex
Countries: World
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