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Half of TV and video viewing to be mobile by 2020 – study

Monday 9 October 2017 | 10:05 CET | News
By 2020, half of all TV and video viewing will take place on a mobile screen (tablets, smartphones and laptops), an increase of 85 percent since 2010, according to a wide-ranging new survey by Ericsson ConsumerLab. Smartphones alone will account for almost one quarter of TV and video viewing, an increase of nearly 160 percent since 2010, with nearly 60 percent of consumers preferring on-demand and streaming TV over scheduled linear viewing, a 50 percent rise since 2010. In addition, virtual reality will be on the road to becoming mainstream, with 1 in 3 consumers becoming VR users by 2020.

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Categories: Broadcast & Satellite
Countries: World
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