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General

India's consumer PC shipments down 11% in Q1 from Q4 2017, up 3.2% y-on-y

Thursday 17 May 2018 | 12:37 CET | News

India's consumer PC market recorded an overall shipment of 1.08 million units in Q1, with 10.9 percent sequential decline and 3.2 percent increase compared to the same period of 2017. The overall traditional commercial PC market stood at 1.26 million units in Q1 with a decline of 9.1 percent quarter-on-quarter but saw a growth of 13.0 percent year-on-year compared to Q1 2017 on the back of a few state-owned education projects. HP took an early lead in 2018 and achieved a market share of 28.6 percent in Q1.

HP reclaimed its top spot in overall India traditional consumer PC market with a 29.9 percent market share, followed by Dell and Lenovo with 23.2 percent and 21.7 percent, respectively. HP recorded 7.5 percent sequential growth and 6.7 percent year-on-year growth driven by strong consumer-focused initiatives, widespread retail presence and continued focus on gaming systems which has injected growth for the vendor in the category.

Dell recorded a year-on-year growth of 11.9 percent and sequential decline of 26.1 percent. The commercial business in Q1 2018 contributed 54.8 percent share, which was driven primarily by reenergised GTM approach with channel-enabling initiatives to strengthen channel and partner-led business. The vendor’s efforts to enable digitisation and assist in the deployment of new applications in newer areas of the offering has contributed to the growth in verticals like Government and BFSI in Q1 2018.

Lenovo saw a 16.7 percent growth year-on-year and 16.9 percent growth quarter-on-quarter in Q1 2018 for the overall consumer market. The vendor’s efforts around enterprise focused customer solutions coupled with new generation devices helped in in retention of key accounts, which led to a 45.1 percent year on year growth in the commercial segment. Researchers anticipate the PC market to get a boost in 2018 on the back of positive business sentiment and expected rise in consumer spending in addition to upcoming manifesto projects across few states.

The consumer spending is anticipated to rise across innovative form factors like convertibles and ultra slim. Consumer segment is also expected to see traction around gaming devices as OEMs will be looking to invest and create excitement around the gaming category. In the commercial segment, researchers anticipate growth over the next few quarters as the industry will look to deploy new and powerful devices to meet the evolving technology requirements across verticals. With pro-business policies, the emerging industries in the medium and large segment will look to increase their commercial spending.



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Categories: General
Companies: Dell / HP / Lenovo
Countries: India
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