Indosat Ooredoo adopts Comviva's AI-based analytics, marketing automation platform

Tuesday 8 December 2020 | 07:49 CET | News
Comviva has signed a partnership agreement with Indonesian operator Indosat Ooredoo. Indosat plans to increase its marketing capabilities using Comviva's AI-based analytics and marketing automation service. MobiLytix is a digital real-time marketing automation platform with scale decisioning, AI-based event processing and multi-channel interaction capabilities, designed to help telecom operators transform their Customer Value Management initiatives.

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Categories: Mobile & Wireless
Companies: Comviva / Indosat / Ooredoo
Countries: Indonesia
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