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iQIYI strikes partnership deal with Astro in Malaysia

Wednesday 6 November 2019 | 12:23 CET | News
Chinese online video platform iQiyi has partnered with Malaysian pay-TV services provider Astro. Based on the global operations of the iQIYI App, iQIYI will cooperate with Astro on marketing and localization of iQIYI's services. Through iQIYI's middle-end for technology, products and content, Astro plans to use iQIYI's operational capacity, while iQIYI can reach local users through Astro's strong media and marketing networks.

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Categories: Broadcast & Satellite
Companies: Astro / Google / iQiyi
Countries: Malaysia
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