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Italy's Agcom to probe online ad market

Tuesday 30 July 2019 | 09:42 CET | News
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Italian communications watchdog Agcom has launched an investigation into the country's online advertising market, with a view to ascertaining the presence of ascertaining positions that could be dominant or otherwise detrimental to pluralism. The probe is being carried out under the country's Consolidated Law on Radio and TV, which requires Agcom to identify revenues originating from online advertising and from various platforms, including those collected by search engines, social networking and sharing platforms as well as possible situations of market power in the sectors in questions.

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Categories: Internet
Companies: Agcom
Countries: Italy
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