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Wireless

LG Uplus taps Adtile to offer motion ads to publishers

Tuesday 27 October 2015 | 10:40 CET | News
South Korean telecom company LG Uplus announced its key partnership with Adtile Technologies in San Diego, the US. LG Uplus, which serves more than 40 million page views a day, will use Adtile to power its entire mobile network and Wi-Fi stations for its over 1,000 publishers in South Korea. Adtile's Motion Ads have an average of 30 percent engagement rates, 23 second participation time and a click-through rate of up to 10 percent. Adtile Motion Ads, which tap into a mobile devices' innate sensor technology, offers a new type of advertising that engages and entertains, more like an app or a

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Categories: Mobile & Wireless
Companies: LG Uplus
Countries: Korea, Republic of
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