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Major retailers join French Tech IoT initiative

Thursday 22 October 2015 | 16:18 CET | News
Eight French retail chains have joined an initiative to sell IoT products developed by French start-ups. Auchan, Boulanger, Carrefour, Darty, Fnac, Innov8, Leclerc and Orange have signed an agreement to this end with French digital economy secretary Axelle Lemaire. The first action began on 19 October with a week of promotional activities around several French Tech connected objects, with in-store demonstrations and website advertising. In addition to opening their shelves to new actors, the retailers have made commitments to support at least five connected object start-ups a year, helping

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Categories: Internet
Companies: Auchan Mobile / Carrefour / Darty / Fnac / Orange
Countries: France
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