MasterCard launches MasterPass m-payment service in Italy

Wednesday 18 December 2013 | 16:13 CET | News
MasterCard's new digital payment platform, MasterPass, has been unveiled in Italy, with the company hoping to launch the service commercially early in 2014. MasterPass incorporates both a digital wallet for consumers and a smartphone-friendly checkout for online and in-store merchants. Launch partners include Mediaworld, Trenitalia and Vodafone Italia, with supermarket chain Esselunga also due to join shortly. In addition, 3,500 retailers are active through Banca Sella, the first bank to offer the MasterPass service to all its online clients.

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Categories: Mobile & Wireless
Companies: MasterCard / Setefi / Vodafone Italia
Countries: Italy
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