MediaMarkt, CM.com accelerate identification, validation process for mobile subscriptions

Thursday 16 May 2019 | 15:43 CET | News
MediaMarkt and Dutch payment service provider CM.com have reduced the time people need to sign up to a mobile subscription to 3 minutes. The process previously took 20 minutes per customer, due to telecom rules in force since May 2017. These made  subscriptions sellers perform various tests on the identity, bank account and income of people looking to take out a mobile subscription.

Three steps

The simplified process consists of three steps. Via a text message or QR code scan on the screen of a MediaMarkt employee, customers arrive in a secure environment on their own smartphone. With an iDeal payment of one euro cent via the banking app, the customer takes the first step in the verification process, namely for validation of the account number.

Step two is the identification of the customer. With the iDin online identification service, someone gives a one-time permission to share personal data known to the bank, such as name and address details, telephone number and email, with MediaMarkt. This works just like an iDeal transaction, only without payment.

The final step is to share data about net income and net housing costs (the ILT test). Whether this is necessary depends on the subscription chosen and whether, for example, an installment device is chosen. Customers can enter this privacy-sensitive data on their own mobile in a secure environment and share it with MediaMarkt.

Large providers already connected

The major telecom providers in the Netherlands have joined the new service. MediaMarkt expects to bring on smaller providers in the coming period. For customers who for whatever reason are unable or unwilling to pay and identify with their mobile, the old way is still available.

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Categories: Mobile & Wireless
Companies: CM.com / Mediamarkt
Countries: Netherlands
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