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Wireless

MediaMarktSaturn Retail appoints Chief Innovation Officer

Thursday 1 February 2018 | 11:24 CET | News
The MediaMarktSaturn Retail Group has appointed Martin Wild to serve as its Chief Innovation Officer (CINO), effective immediately. Wild will be responsible for the company's group-wide innovation strategy and its implementation, including the piloting of new business models and formats beyond digital innovations. Wild's first major project in his new role will be the launch of a "cashless" test branch of "Saturn Express" in March in Innsbruck, Austria, that enables customers to purchase products at Saturn via smartphone app.

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Categories: Mobile & Wireless
Companies: Media-Saturn Group
Countries: Germany
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