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Mediaset Spain fined EUR 278,000 for product placement

Tuesday 6 August 2019 | 10:43 CET | News
Spanish communications regulator CNMC has fined broadcaster Mediaset a total of EUR 277,890 for a series of product placement breaches. Mediaset was accused of breaching the General Law on Audiovisual Communication in relation to subliminal advertising techniques used on the programme "Viva la Vida" on Telecinco in September 2018 and on "First Dates: San Valentin" on the channel Cuatro in February 2019.

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Categories: Broadcast & Satellite
Companies: CNMC / Mediaset / Telecinco
Countries: Spain
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