Moldova's pay-TV sales up 11% to MDL 46 mln in Q2

Tuesday 15 September 2020 | 14:06 CET | News
Moldova's paid TV sales increased by 10.8 percent year-on-year to MDL 45.5 million in Q2, according to data from telecom authority Anrceti. The total number of subscribers increased by 11,700 (3.5 percent) compared to the end of 2019 to 347,200. 

The increase in revenues from the sale of pay-TV services was determined by the 46.2 percent increase in sales made by providers operating IPTV networks to MDL 31.8 million. At the same time, the sales made by the cable network providers dropped by 29 percent to MDL 13.7 million. As a result of this evolution, the ARPU for pay-TV services increased by 7.3 percent to MDL 43.8. 

The increase in the total number of subscribers was determined by the increase in the number of IPTV end-users, who expanded by 11.4 percent and totaled over 201,100. At the same time, the cable network subscriber base decreased by 5.7 percent to over 146,000. As a result, the penetration rate of pay-TV services per 100 households increased by 1.9 percent to 39.4 percent. 

According to the data presented to Anrceti by 43 active providers, 57.9 percent of the total number of subscribers used IPTV networks, and 42.1 percent used cable TV networks. 

The share of subscribers who received the TV signal in digital format reached 77.7 percent, and the share of those who received the signal in analog format decreased to 22.3 percent. 

In terms of turnover, Moldtelecom is market leader with a market share of 34 percent, followed by TV Box with 33 percent, and Orange Moldova with 5 percent. The cumulative share of the other suppliers reached 28 percent.

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Categories: Broadcast & Satellite
Companies: Anrceti / Moldtelecom / Orange / Orange Moldova
Countries: Moldova, Republic of
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