Most Kenyans spend over 6 hours a day watching online videos - GfK

Monday 4 June 2018 | 08:23 CET | News
A majority of Kenyans use the internet to watch videos, spending more than six-and-a-half hours daily on the consumption of online content, according to a research published by Business Daily, citing a stury from GFK covering the first quarter. About 97 percent of Kenyan adults with internet access are using some form of online service, with nearly two-thirds paying to view digital online content. Kenyans spend around six hours and 37 minutes a day consuming video content, with more than half that time (52%) spent watching free video, said the GfK report dubbed ViewScape.

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Categories: Broadcast & Satellite / Internet
Companies: Netflix / YouTube
Countries: Kenya
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