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NBCUniversal creates global consultancy, research arm with Sky

Thursday 22 July 2021 | 14:07 CET | News
NBCUniversal and Sky have joined up to start a new global consultancy and research arm centered around culture. The Co-Lab with NBCUniversal + Sky will work with brand marketers around the world, collaborating at the earliest stages of the investment process and then becoming a strategic partner throughout the purchase cycle. The companies said the new Co-Lab will include experts from both firms, developing plans that brands can execute across One Platform and beyond.

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Categories: Broadcast & Satellite
Companies: NBCUniversal / Sky
Countries: World
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