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Broadband

New Virgin brand campaign focuses on TV service

Monday 12 September 2016 | 17:16 CET | News
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Virgin Media has launched its latest multi-million pound brand campaign which shifts the company's focus to Virgin TV. The 'Masters of Entertainment' campaign is led by a new TV ad which shows that children are the 'masters' of the TV remote. The ad ends with the message that it's time to simplify TV with Virgin Media. Later in the campaign, additional 20-second spots will go live illustrating specific product benefit messages around Virgin TV.  The first will promote the 'smart search' feature on TiVo.

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Categories: Broadcast & Satellite / Fixed
Companies: TiVo / Virgin Media
Countries: United Kingdom
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