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Broadband

ProSiebenSat.1 purchases majority stake in social media ad provider Esome

Wednesday 6 December 2017 | 13:41 CET | News
Hamburg-based Esome is the leading social advertising provider for the DACH region and uses its proprietary technology to optimize and manage advertising campaigns on social media platforms like Facebook. The company said it plans to deploy its performance-oriented technology for the KPI-based optimization of display, video and eventually addressable TV campaigns in the future.

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Categories: Broadcast & Satellite / Internet
Companies: Facebook / ProSiebenSat.1
Countries: Germany
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