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Rakuten becomes exclusive distribution, marketing partner in Japan for NBA

Tuesday 10 October 2017 | 09:37 CET | News
The National Basketball Association (NBA) has signed a multi-year partnership agreement with Rakuten, making the company the NBA's exclusive distribution partner in Japan for all live NBA games and its global marketing partner. This marks the NBA's most comprehensive media partnership in Japan and Rakuten's first with a North American sports league. No financial details were disclosed. 

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Categories: Broadcast & Satellite / Internet / Mobile & Wireless
Companies: Rakuten Mobile / Viber
Countries: Japan / United States
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