Samsung Italy launches Women Run the Show initiative

Friday 11 November 2016 | 14:43 CET | News
Samsung Electronics Italy has teamed up with national women's association Telefono Rosa to launch 'Women Run the Show', a new initiative aimed at helping women who have been the victims of violence to start over and regain their independence. The campaign will be unveiled at the Italian Film & Art Festival in Seoul with director Maria Sole Tognazzi presenting a video ad and documentary to raise awareness of the issue. Samsung said the first phase of the project has already seen Eataly, Delia Beauty, Novomatic, Link HR and other companies create opportunities for women who need help.

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Categories: General
Companies: Samsung
Countries: Italy
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