0
Wireless

Shazam, Yoc sign Spanish mobile ad deal

Thursday 12 February 2015 | 10:54 CET | News
European mobile advertising services provider Yoc has signed an agreement with audio and TV engagement app Shazam to market the app's services in Spain. The Spanish agreement follows a recently-announced Austrian deal between the partners and aims to add millions more users to Yoc's European internet database. Under the collaboration agreements in Spain and Austria, Yoc will develop a variety of specific formats for Shazam, including multiple screens, offering relevant experiences for consumers and giving advertisers innovative new forms of digital marketing. Shazam also announced that, with

Thank you for visiting Telecompaper

We hope you've enjoyed your free articles. Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.

Subscriptions

Already registered?



Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Categories: Mobile & Wireless
Companies: Shazam / YOC
Countries: Spain
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Related

Shazam adds visual recognition to music recognition app

Published 31 May 2015 23:08 CET | United Kingdom
UK music recognition software company Shazam has introduced visual recognition, a new functionality that extends the company's ...

Shazam opens sales office in France

Published 17 Mar 2015 21:05 CET | France
UK music recognition technology company Shazam has appointed its first sales director for France, Julie Leplus, who formerly ...

Visual Shazaming is on the way - CEO

Published 09 Mar 2015 11:17 CET | World
UK software developer Shazam, whose flagship product allows users to identify music they can hear in their environment, has ...

Shazam value passes USD 1 bln after USD 30 mln investment

Published 21 Jan 2015 09:15 CET | World
Engagement app Shazam has raised USD 30 million in investment, valuing the company at over USD 1 billion. The company will use ...

Shazam, Gimbal partner to expand mobile marketing engagement

Published 13 Jan 2015 23:00 CET | World
Mobile application Shazam and Gimbal have partnered to expand opportunities for brands, advertisers and media owners to offer a ...

Shazam, Digimarc enable content discovery everywhere

Published 16 Dec 2014 11:53 CET | World
Shazam and Digimarc have entered into a product and marketing agreement to expand the markets for both companies' platforms. The ...

Shazam unveils new music app experience

Published 11 Dec 2014 19:04 CET | World
Shazam has announced a new experience that provides a more immersive music discovery and uninterrupted listening experience for ...

Yoc puts focus on programmatic mobile advertising

Published 02 Dec 2014 14:05 CET | Europe
European mobile advertising services provider Yoc said it completed its restructuring programme on schedule during the fourth ...

Yoc sells affiliate marketing network Belboon

Published 09 Jul 2014 14:16 CET | Germany
European mobile advertising services provider Yoc has sold its affiliate marketing network Belboon to Munich-based Arcus Capital. ...

Yoc gets EUR 1.4 mln in financing from shareholders

Published 15 Jan 2014 09:12 CET | Europe
European mobile advertising services provider Yoc has received EUR 1.4 million in financing from shareholders in the company. The ...