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Sky Italia adds 30,000 customers, slashes churn in fiscal Q2

Wednesday 4 February 2015 | 10:26 CET | News
Italian pay-TV provider Sky Italia, acquired by Sky from 21st Century Fox in November, reported a 30,000 increase in customer numbers in its fiscal second quarter to the end of December. Sky Italia had 4.73 million customers at 31 December, the quarterly growth of 30,000 being the highest in 12 quarters, while total paid-for products increased by 47,000. Sky said HD accounted for much of this growth with net additions of 35,000 in the quarter, taking HD penetration to 66 percent of the base versus 55 percent last year. Growth was also boosted by a substantial reduction in churn, which dropped

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Categories: Broadcast & Satellite
Companies: Sky Italia
Countries: Italy
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