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Sky Italia, Tiscali in digital advertising and content deal

Thursday 27 July 2017 | 14:15 CET | News
Italian operator Tiscali has announced that starting next month Sky Italia will be the exclusive manager of the online advertising sales of the Tiscali group and the other publishers that are part of its portfolio. The deal means Sky will handle all advertising sales on the Tiscali.it portal and on the websites currently managed by Tiscali's advertising sales agency Veesible. The agreement will also open up new editorial synergies, with the Tiscali.it portal enriching its content with a selection of Sky videos from channels such as SkyTG24 and Sky Sports, as well as contributions from Sky

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Categories: Internet
Companies: Sky Italia / Tiscali
Countries: Italy
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