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Sky, Puma agree marketing partnership

Tuesday 1 September 2015 | 15:52 CET | News
Sky Germany and sportswear brand Puma concluded an extended partnership agreement for the segments sports marketing, cross promotion and media. The purpose of the cooperation is to strengthen both brands and to activate new target groups. At launch, both companies agreed on a jersey partnership; Puma supplies football, handball and golf wear to the Sky Sportswear shop. Sets are available from EUR 19.95. Sky subscribers get discounts on all products. As part of the partnership, Puma will be present across all major Sky football settings; selected campaigns will be placed in the sports and

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Categories: Broadcast & Satellite
Companies: Sky / Sky Deutschland
Countries: Germany
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