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Spain's Movistar+ improves recommendations function

Tuesday 27 September 2016 | 15:38 CET | News
Telefonica has announced that its Movistar+ pay-TV platform will have an improved recommendations function starting 28 September. The new feature, called 'Para Mi' ('For Me'), uses Big Data technology to recommend films and TV programmes tailored to specific user tastes, allowing subscribers to discover new content among the catalogue of 15,000 VoD titles. Telefonica said the 'Para Mi' function lists up to 50 recommended titles under 18 defined tastes (including Suspense, Current Drama, Costume Drama, Adventure and Horror).

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Categories: Broadcast & Satellite
Companies: Telefonica
Countries: Spain
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