SpotX to power programmatic monetisation of Vudu's Movies On Us catalogue

Tuesday 3 October 2017 | 14:52 CET | News
Video ad serving platform SpotX announced an exclusive agreement to power the programmatic monetisation of Vudu's Movies On Us advertising-supported content catalogue. Vudu is Walmart's subscription-free, premium digital movie service. In 2016, Vudu launched Movies On Us, a free, ad-supported service that offers more than 3,000 HD movie titles. This free service built upon Vudu's recent upgrades to provide VoD viewing experiences across desktop, mobile and OTT devices.

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Categories: Internet
Companies: Vudu
Countries: United States
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