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Swiss people still value listening to traditional radio

Thursday 24 August 2017 | 13:37 CET | News
According to the research and consulting company Publicom, traditional radio has more meaning for the Swiss than expected, reported CEtoday.ch. It ranks second among various types of media, just after the internet. Users assessed how important individual types of media are to them on a scale of one to six (1 = not important at all, 6 = very important). Internet led with 5.1 and the radio receiver followed closely behind at 5.0.

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Categories: Broadcast & Satellite / Internet
Countries: Switzerland
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