Synamedia appoints new head of addressable advertising, CFO

Tuesday 27 August 2019 | 10:53 CET | News
Synamedia said it has named Scott Kewley, previously from BBC Studios, its new VP for Advanced Advertising and Data Products. Kewley will lead the company's addressable advertising and data monetization business, building on Synamedia's collaboration with Sky on the development of the AdSmart personalised ad targeting platform.

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Categories: Broadcast & Satellite / Internet
Companies: BBC / Sky
Countries: World
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Weak appointment. Look what he did to TVPlayer...
Kim Clarke @ 27/8/2019 - 22:29

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