0
General

Telefonica launches 'Movistar Likes' customer rewards scheme

Wednesday 29 March 2017 | 15:11 CET | News
Telefonica has announced the launch of a new loyalty scheme called 'Movistar Likes', designed to reward the company's customers in Spain with a series of unique experiences and offers from its network of partners. The operator has set up a dedicated portal (www.movistarlikes.es) and social media profiles to promote the initiative, which is closely tied with Telefonica's sponsorship of the country's leading sports teams and cultural institutions. Examples of the assortment of rewards that registered customers will be offered include tickets for games featuring Real Madrid, Barcelona and the

Thank you for visiting Telecompaper

Sign up below to get access to the rest of this article and all the telecom news you need.

  • Register free and gain access to even more articles from Telecompaper. Register here
  • Subscribe and get unlimited access to Telecompaper’s full coverage, with a customised choice of news, commentary, research and alerts.

Subscriptions

Already registered?



Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Categories: General
Companies: Movistar / Telefonica
Countries: Spain
::: add a comment

Add comment

We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper.


Related

Rafa Nadal to continue as Telefonica ambassador for another 5 years

Published 02 Nov 2020 10:01 CET | Spain
Telefonica announced that Spanish tennis player Rafa Nadal, recent winner of a record 13th Roland Garros title, will continue the ...

Movistar renews deal to air Spanish basketball league until 2023

Published 22 Sep 2020 15:40 CET | Spain
Telefonica has renewed its agreement with the Spanish basketball association, ACB, to broadcast all domestic league and cup ...

Telefonica's 'Movistar Likes' scheme sees 9 mln participations in 3 years

Published 20 May 2020 14:57 CET | Spain
Telefonica said its 'Movistar Likes' loyalty scheme has seen 9.2 million participations in the 3 years since it was launched in ...

Telefonica launches home cooking app with chef Ferran Adria

Published 28 Apr 2020 15:28 CET | Spain
Telefonica has again teamed up with renowned Spanish chef Ferran Adria, a Telefonica ambassador since 2010, to create an app ...

Samsung offering guided tours of Madrid's Prado via Bixby

Published 21 Nov 2019 14:50 CET | Spain
Samsung Electronics has continued its longstanding partnership with Madrid's Prado Museum by adding the gallery to its personal ...

Telefonica, Ericsson to convert Barcelona's Campo Nou into Europe's first 5G stadium

Published 26 Feb 2019 15:07 CET | Spain
Telefonica and FC Barcelona have announced an agreement to convert the club's Camp Nou into the first football stadium in Europe ...

Telefonica inks 4-year deal to become Atletico Madrid technological partner

Published 13 Feb 2019 09:09 CET | Spain
Telefonica has signed an agreement to become the technological partner of Atletico Madrid and sponsor of its senior men's and ...

Telefonica extends sponsorship of Movistar bike team to 2021

Published 17 Dec 2018 09:26 CET | Spain
Telefonica announced that it has agreed to renew its sponsorship of the Movistar Team, one of the world's leading professional ...

Prado launches new Velazquez online course on Telefonica's MiriadaX platform

Published 23 Oct 2018 16:16 CET | Spain
Madrid's Prado museum has launched an updated version of its MOOC (Massive Open Online Course) on the painter Diego Velazquez to ...

Telefonica presents Movistar Yamaha MotoGP team for 2018

Published 25 Jan 2018 11:47 CET | Spain
Telefonica has officially presented the Movistar Yamaha MotoGP team for the 2018 season at an event in Madrid. The company ...

Movistar main sponsor of Spanish basketball cup

Published 22 Jan 2018 14:49 CET | Spain
Movistar (Telefonica) has announced a deal to be the main sponsor of the Copa del Rey basketball tournament organised by Spain's ...

Movistar Spain launches direct carrier billing for Apple services

Published 30 Aug 2017 11:56 CET | Spain
Movistar Spain (Telefonica) has announced the launch of direct carrier billing for Apple services. All prepay and postpay ...

Movistar launches cycle and car safety initiative

Published 17 Aug 2017 14:03 CET | Spain
Movistar (Telefonica) has announced the launch of a new initiative designed to encourage mutual respect between cyclists and ...

Telefonica adds 10 electric vans to vehicle fleet

Published 20 Apr 2017 12:21 CET | Spain
Telefonica has reached a deal with Peugeot and corporate leasing firm Alphabet to add ten electric vehicles to the Movistar Spain ...

Movistar launches Catalan band contest

Published 18 Apr 2017 15:06 CET | Spain
Movistar Artsy, Telefonica's cultural entrepreneurship platform, has announced a competition to help Catalonia-based bands and ...

Microsoft launches interactive Real Madrid audioguide

Published 04 Apr 2017 10:10 CET | Spain
Microsoft has announced the launch of what it describes as the first interactive audioguide for tours of Real Madrid's Santiago ...

Telefonica presents EUR 12.5 mln Real Madrid sponsorship

Published 31 Mar 2017 08:41 CET | Spain
Telefonica announced the details of its EUR 12.5 million deal to sponsor Real Madrid's football and basketball teams for the ...

Real Madrid confirms Telefonica sponsorship deal

Published 29 Mar 2017 12:14 CET | Spain
Real Madrid has confirmed recent reports that it has signed a major sponsorship agreement with Telefonica. The club announced on ...

Rafa Nadal Movistar Academy receives 162 startup proposals

Published 03 Mar 2017 10:06 CET | Spain
A total of 162 proposals from Asia, Europe, North America, Latin America and Oceania have been submitted to the start-up call ...

Telefonica becomes tech partner of Sierra Nevada ski resort

Published 24 Feb 2017 10:02 CET | Spain
Telefonica has signed an agreement to become the main sponsor of the 2017 Freestyle Ski and Snowboarding World Championships held ...

Telefonica to roll out sponsored data across footprint

Published 14 Feb 2017 08:43 CET | Latin America
Telefonica has announced an agreement with Datami to commercialise brand-sponsored mobile data across its entire network. Top ...

Telefonica presents 2017 Movistar cycling team

Published 27 Jan 2017 09:06 CET | Spain
Telefonica has presented the 28 riders of the Movistar cycling team for the 2017 season at an event in Madrid. The company began ...

Telefonica to be tech partner of La Vuelta cycle race

Published 11 Jan 2017 14:06 CET | Spain
Telefonica announced a deal with event organiser Unipublic to become technology partner and exclusive telecommunications provider ...

Telefonica extends sponsorship of Movistar bike team

Published 13 Sep 2016 08:29 CET | Spain
Telefonica announced that it has committed to renewing its sponsorship of the Movistar Team for another three seasons, until ...

Telefonica, Rafa Nadal present Majorca tennis academy

Published 25 Nov 2014 11:20 CET | Spain
Telefonica and Rafa Nadal have presented the tennis academy, museum and clinic to be built on the tennis player's native island ...

Telefonica signs up tennis player Rafa Nadal as ambassador

Published 18 Jun 2014 08:09 CET | Spain
Telefonica has announced that tennis player Rafa Nadal, the current world number 1 in the ATP ranking and recent winner of his ...





Calendar   /   Industry Events

01 Dec Hewlett Packard Enterprise fiscal Q4
01 Dec NGON & DCI World
01 Dec 5G Italy
02 Dec FTTH Conference
02 Dec Microsoft AGM
02 Dec Telia EGM
03 Dec GCX fiscal Q2
03 Dec Marvell Technology fiscal Q3
03 Dec Liberty Latin America AGM
06 Dec Gitex Technology Week
07 Dec SIPNOC 2020
07 Dec ECOC Exhibition
07 Dec Report: Dutch Mobile Operators 2020-Q3
07 Dec Report: Dutch Broadband 2020-Q3
08 Dec WebexOne
::: More Calendar Items